(Rapid City, SD) — Tourism officials in South Dakota are feeling cautious about the 2025 season. After years of record-breaking tourism, officials and business operators are concerned that rising inflation and national economic anxiety might lead to fewer visitors and lower spending this year. Sioux Falls is already seeing a drop in hotel bookings, and some tour groups are canceling their trips. Tourism Secretary James Hagen says Americans are becoming more cost-conscious, and a recent survey shows many are worried about a potential recession. While South Dakota has historically done well during tough times, any dip in tourism will impact the state’s economy, which heavily relies on visitor spending.
SD Tourism Leaders Brace for Slower 2025 Season Amid Economic Uncertainty
