(Pierre, SD) — The South Dakota tourism industry is basking in a record year in 2025. New figures released by the Department of Tourism say nearly 15-million visitors spent more than five-billion dollars in the state last year. They add that tourists contributed to more than 406-million in state and local tax revenues and helped support nearly 60-thousand jobs. The top draws included Mount Rushmore, the Sturgis Motorcycle Rally and pheasant hunting. The Department of Tourism says they expect another banner year in 2026 for America’s 250th birthday celebration.
